LawNext: From Customer to Acquirer: Filevine’s Ryan Anderson and Pincites’ Sona Sulakian on Building AI Contract Intelligence

In this episode of LawNext, we talk with Ryan Anderson, co-founder and CEO of Filevine, and Sona Sulakian, former CEO and co-founder of Pincites, about Filevine’s acquisition of the AI-powered contract redlining company. The deal, which closed in December, marks Filevine’s second major AI acquisition of the year. Even more notably for this traditionally litigation-focused company, it represents a significant strategic expansion into the corporate and transactional legal market — a segment where Filevine saw 120% growth in 2025.

What makes this acquisition particularly compelling is its origin story: Filevine was actually a customer of Pincites before acquiring the company. After Filevine’s legal team became early adopters and enthusiastic users of the product, Anderson and his team recognized that Pincites’ Word-native contract intelligence platform filled a critical gap in their offerings. The acquisition brings aboard sister co-founders Sona and Mariam Sulakian and their team, who will continue developing what Filevine now calls “LOIS for Word” — a drafting and redlining tool integrated directly into Microsoft Word.

Along with host Bob Ambrogi, they discuss how the Sulakian sisters identified the market gap that led them to build Pincites, why they chose to build directly into Word rather than create a standalone platform, and what attracted them to Filevine among multiple suitors. Anderson shares his vision for building a comprehensive Legal Operating Intelligence System (LOIS) that connects contracts, depositions and all legal work into a single unified platform. They also explore the broader implications of AI for legal practice and access to justice, and how tools like Pincites and Filevine are transforming the way legal work gets done.

Listen here:

Watch here:

Thank You To Our Sponsors

This episode of LawNext is generously made possible by our sponsors. We appreciate their support and hope you will check them out.

If you enjoy listening to LawNext, please leave us a review wherever you listen to podcasts.

Reach Out

Don’t hesitate to reach out to us to discuss your specific needs. Our team is ready and eager to provide you with tailored solutions that align with your firm’s goals and enhance your digital marketing efforts. We look forward to helping you grow your law practice online.

Our Services:

Blog Post Writing

We do well-researched, timely, and engaging blog posts that resonate with your clientele, positioning you as a thought leader in your domain. Content Writing: Beyond blogs, we delve into comprehensive content pieces like eBooks, whitepapers, and case studies, tailored to showcase your expertise.

Website Content Writing

First impressions matter. Our content ensures your website reflects the professionalism, dedication, and expertise you bring to the table.

Social Media Management

In today’s interconnected world, your online presence extends to social platforms. We help you navigate this terrain, ensuring your voice is consistently represented and heard.

WordPress Website Maintenance

Your digital office should be as polished and functional as your physical one. We ensure your WordPress site remains updated, secure, and user-friendly.

For more information, ad placements in our attorney blog network, article requests, social media management, or listings on our top 10 attorney sites, reach out to us at seoattorneyservices@gmail.com.

Warm regards,